www.adhesivesmag.com/articles/98453-ashland-to-increase-production-capacity-for-hydroxyethylcellulose-in-nanjing
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Ashland to Increase Production Capacity for Hydroxyethylcellulose in Nanjing

The thickening agent is used as a non-ionic rheology modifier in a range of industries, including paints and coatings, construction, oil and gas, personal care, and pharmaceutical.

March 22, 2021

Ashland Global Holdings Inc. recently announced that it plans to increase production capacity of Natrosolâ„¢ hydroxyethylcellulose (HEC) at its site in Nanjing, China. A natural product, the thickening agent is used as a non-ionic rheology modifier in a range of industries, including paints and coatings, construction, oil and gas, personal care, and pharmaceutical. According to Ashland, it is seeing increased demand for HEC due to: consumer trends toward more sustainable solutions; a global increase in the building and construction industries; and the desire for milder, natural, and sustainable solutions in consumer markets.

"Ashland Natrosolâ„¢ rheology modifiers have been the leading cellulosic thickeners for waterborne architectural coatings for more than fifty years," said Guillermo Novo, chairman and CEO. "Given the unprecedented demand and our customer-centric strategy, Ashland will build upon our previous investments in Nanjing and further expand capacity. This demonstrates our commitment to invest in Asia. It also supports a key lever of Ashland's growth strategy to ensure we can meet our customers' growing needs and provide additional supply security across the globe."

For additional information, visit www.ashland.com.