Criteria for the award included design, clarity and speed of navigation, content and presentation, timelines and functionality of the site, and its use of Internet technology. The judges credited ISP with having an "attractive site, with lots of product brochures easily accessible in full." In addition, the site was commended for being very clear and easy to navigate with homogeneity of construction.
ISP produces more than 300 specialty chemicals extending into personal care, pharmaceuticals, agriculture, beverage and industrial products.
