Advantra EncoreTM is a new custom-designed, proprietary technology platform that can transform hot-melt performance. The adhesive can reportedly provide superior performance to metallocene-based packaging adhesives.

The new adhesive is designed for exceptional bonding on a range of challenging substrates, including coated stocks and high-recycled-content board. Due to its aggressive hot tack, it can grab and hold quickly to prevent pop-opens with high-memory board. The adhesive also offers the potential to switch to lower cost boards that are challenging to seal.

For more information, visitwww.hbfuller.com/advantra-encore.