Palmer Holland recently announced that it has launched its newly designed website focused on enhanced user experience and content quality. In addition to an updated look and feel, the updated site reportedly presents a more intuitive interface and robust functionality that caters to users of all backgrounds and stages of the buyers’ journey.

“We want our website visitors to be able to find exactly what they need regardless of their position in the formulation process,” said Charlie Laurie, chief innovation officer. “Whether the users know a product name, a market segment they’re formulating into, or a product attribute, we built our website to serve as an information hub, making it easy to obtain the resources needed to advance their product development.”

According to Palmer Holland, its website now comes complete with product filtering capabilities based on end-use markets and market segments to better support users on their path to finding the right solution. For additional details, visit the site at www.palmerholland.com.