W. R. MEADOWS has promoted Isaac Sorensen to the role of national architectural sales manager, leading a growing team of architectural specialists in North America. Sorensen has been with the company since 2018. He previously served as an architectural specialist in the Northeastern U.S., focusing on large metropolitan areas such as New York City. In his new role, Sorensen will oversee all architectural strategies and objectives across the U.S.

“I look forward to aligning our approach to service, coverage, responsiveness and customer success within our engineering and architectural communities,” Sorensen said. “From our new CADDetails.com collaboration to our annual series of AIA (American Institute of Architects) continuing education seminars, we want to continue delivering information and products to make our clients’ lives easier. When our customers are successful, we are successful.”

According to Glenn Tench, vice president of Sales and Marketing, “Isaac has demonstrated the leadership and mentorship our architectural sales team needs to answer the increased demand for product support and AIA training. I am confident he is more than capable of meeting the challenges ahead.”

For more information, visit www.wrmeadows.com.