Both new managers, each having over a decade of experience in the roofing industry, will be the company’s lead contacts with contractors, ensuring projects are completed efficiently.
Two years after its acquisition by Holcim and one year following the rebrand from Firestone roofing, wall, and lining systems to Elevate, the business is expanding product lines and improving operations.
LATICRETE® launches 254 PLATINUMTM Plus, a lightweight, thin-set adhesive mortar, which offers greater workability and flexibility during the installation process.