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social media

Optimizing Social Media from a B2B Perspective

$29.95
Whitepapers
One Comment

Product Details

This definitive guide to social media best practices will prove insightful to all levels.

Where should brands be present and what are the best means to enhance awareness? Tips, tricks and methods to boost engagement on social platforms are highlighted in this white paper.

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Steve Conrad
May 5, 2025
In terms of where brands should be present, I think it really depends on the target audience. For example, younger audiences seem to gravitate more toward platforms like TikTok and Instagram, while LinkedIn is great for B2B engagement. It’s also important to consider the type of content you're sharing—video content does exceptionally well on platforms like YouTube and TikTok, while more polished, professional posts might find better traction on Facebook or LinkedIn. ragdoll hit

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