While durable labels have important roles to play in deterring costly mistakes in compliance situations and protecting the public against counterfeiting, not every permanent labeling exercise is as high-profile. In some cases, you simply have an important message to convey about product usage, dangers or compatibility, and the label carrying that messaging needs to last as long as the object to which it is adhered.
Food and beverage packaging has come a long way since the prehistoric days of using natural materials like leaves and gourds for containers. Today’s food and beverage industry demands packaging that’s far more sanitary, innovative and eye-catching than what nature can provide.