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Home » Authors » Kip Howard
Kip Howard

Kip Howard

Kip Howard is Director of Product Management-Americas for Chromaflo Technologies.

Articles

ARTICLES

Chromaflo article 0221

Infrared Reflective Colorants: Optimizing Coatings for Cool Surfaces through IR Management

Colorants play a key role in determining the effectiveness of cool-roof coatings.
Jerry Powers of Chromaflo
Jerry Powers
Kip Howard of Chromaflo
Kip Howard
February 8, 2021

Continual climate change necessitates a movement toward energy savings via coatings. One method of saving energy in hot climates is to minimize the heating of buildings. This can be achieved with the application of a coating on the roof that keeps the rooftop cool while minimizing the conduction of heat and the use of air conditioning. Another way to save energy is through increasing the lifespan of a coating with heat protection. This method represents energy savings in a broader scope, as it reduces energy along the production chain.


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